PDF Version DemoA Salesforce credential still carries real weight with hiring managers, and the Salesforce Marketing Cloud Account Engagement Specialist exam is your way in. Dumpkiller gives you 298 practice questions so you can walk into the Marketing-Cloud-Account-Engagement-Specialist testing center with confidence.
Salesforce Marketing-Cloud-Account-Engagement-Specialist Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Account Engagement Specialist |
| Exam Number: | Marketing-Cloud-Account-Engagement-Specialist |
| Real Exam Qty: | 60 |
| Available Languages: | English |
| Exam Price: | $200 USD |
| Exam Format: | Scenario-based questions, Multiple choice |
| Passing Score: | 65% |
| Exam Duration: | 90 minutes |
| Certificate Validity Period: | 2 years |
| Related Certifications: | Salesforce Certified Marketing Cloud Account Engagement Consultant |
| Recommended Training: | Salesforce Trailhead Learning Path |
| Exam Registration: | Salesforce Trailhead Academy |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or in-person at authorized test centers |
| Pre Condition: | 6–12 months of hands-on experience with Marketing Cloud Account Engagement platform; practical experience building and executing marketing workflows |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-specialist |
Salesforce Marketing-Cloud-Account-Engagement-Specialist Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Email Marketing | 20% | - Email deliverability and compliance - Email reporting and performance analysis - Email types, templates and capabilities - Email creation and sending process |
| Forms, Form Handlers and Landing Pages | 20% | - Form handler setup and integration - Performance metrics and optimization - Landing page design and deployment - Form creation, configuration and use cases |
| Lead Management | 24% | - Automation rules and segmentation rules - Static and dynamic lists creation and segmentation - Completion actions and page actions - Lead lifecycle management |
| Visitors and Prospects | 8% | - Prospect activity and engagement analysis - Prospect data management and audits - Visitor-to-prospect conversion process |
| Engagement Studio | 17% | - Program logic, triggers and actions - Program structure and components - Program performance and optimization - Building and updating engagement programs |
| Administration | 11% | - Recycle bin functionality and data recovery - Data synchronization between Account Engagement and Salesforce - Field creation, mapping and management - Scoring and grading model configuration |
What Candidates Ask About the Salesforce Marketing-Cloud-Account-Engagement-Specialist Exam
Can you give me an overview of the Marketing-Cloud-Account-Engagement-Specialist exam?
The Salesforce Marketing Cloud Account Engagement Specialist exam (code: Marketing-Cloud-Account-Engagement-Specialist) is the official Salesforce exam that leads to the Salesforce Certified Marketing Cloud Account Engagement Specialist certification. It sits at the Specialist level of the Salesforce certification track. It is also connected with related credentials such as Salesforce Certified Marketing Cloud Account Engagement Consultant. Passing it proves to employers that your skills have been validated by Salesforce itself, which is why the Marketing-Cloud-Account-Engagement-Specialist credential keeps showing up in job postings.
How many questions are in the Marketing-Cloud-Account-Engagement-Specialist exam, and how long does it take?
The Salesforce Marketing Cloud Account Engagement Specialist exam gives you 90 minutes to work through 60. Pacing matters more than most candidates expect, so before exam day, run at least one full timed session in the Dumpkiller test engine to learn how long you can afford per question. If an item stalls you, flag it and move on — coming back later beats burning five minutes on a single question.
What score do I need to pass the Marketing-Cloud-Account-Engagement-Specialist exam, and how much does it cost?
The passing score for the Salesforce Marketing Cloud Account Engagement Specialist exam is 65%, and the official registration fee is $200 USD. Remember that a failed attempt means paying that fee in full again, so a timed self-assessment with Dumpkiller practice questions about a week before your exam date is a cheap way to confirm you are scoring comfortably above 65%.
Are there any prerequisites for the Marketing-Cloud-Account-Engagement-Specialist exam?
According to Salesforce, the following applies: 6–12 months of hands-on experience with Marketing Cloud Account Engagement platform; practical experience building and executing marketing workflows. Certification policies do change from time to time, so confirm the latest requirements on the official exam page at https://trailhead.salesforce.com/credentials/marketing-cloud-account-engagement-specialist before you register.
How do I register for the Marketing-Cloud-Account-Engagement-Specialist exam?
You can book your Salesforce Marketing Cloud Account Engagement Specialist exam through the official channels below:
Depending on availability in your region, the exam is delivered as Online proctored or in-person at authorized test centers.
What official training does Salesforce recommend for the Marketing-Cloud-Account-Engagement-Specialist exam?
Salesforce lists the following training options for Salesforce Marketing Cloud Account Engagement Specialist candidates:
Official courses build a solid foundation, and pairing them with the 298 practice questions from Dumpkiller shows you how ready you really are before you spend money on the exam itself.
Can I try the Marketing-Cloud-Account-Engagement-Specialist practice questions before buying?
Yes. Dumpkiller offers a free Marketing-Cloud-Account-Engagement-Specialist PDF demo so you can review the question style, difficulty, and explanations before committing to anything. After purchase, your Salesforce Marketing Cloud Account Engagement Specialist material includes 365 days of free updates, and if your product expires after that, you can extend the update service at a 50% discount from your member zone.
What happens if I do not pass the Marketing-Cloud-Account-Engagement-Specialist exam, and how is my order delivered?
If you take the corresponding Marketing-Cloud-Account-Engagement-Specialist exam within 60 days of your purchase and do not pass, you can apply for a full refund under our 100% Money Back Guarantee, subject to a few conditions: the failed exam must be the one matching your purchase; sitting the exam within 3 days of purchase does not qualify, since that leaves too little preparation time; downloading the material without actually taking the exam does not qualify; free materials and expired orders are excluded; and the candidate name must match the payer name. To apply, send a scanned copy of your enrollment slip together with your official Score Report (PDF) within 2 days after the exam, and claims are processed within 7 days. If you would rather not take a refund, you can exchange your purchase for two free products of equal value while keeping the update service on the product you originally bought. As for delivery, everything is an instant download: your products are sent to your email within one minute of payment — contact customer service if nothing arrives within 2 hours — and there is no limit on the number of computers you can install the software on.
What topics are covered in the Marketing-Cloud-Account-Engagement-Specialist exam?
The official Salesforce Marketing Cloud Account Engagement Specialist syllabus is organized into 6 main domains. The first three are Visitors and Prospects (8%), Forms, Form Handlers and Landing Pages (20%), and Administration (11%). For the full domain-by-domain breakdown, see the complete Exam Topics outline above.
Salesforce Marketing Cloud Account Engagement Specialist Sample Questions:
Question #1
An Administrator wants to have a thank you email sent after the form on the "Request a Demo" landing page is submitted.
Where can this be configured to ensure that every time the landing page is completed, the email is sent?
A. Configure a segmentation rule to send the email when "Request a Demo" landing page has been successfully completed.
B. Configure an autoresponder email to send as a completion action when the 'Request a Demo" landing page has been submitted.
C. Configure an automation rule to send the email when "Request a Demo" form has been successfully completed.
D. Configure an autoresponder email to send as a completion action when the "Request a Demo" form has been submitted.
Question #2
There are absolutely no restrictions on how you assign custom users abilities.
A. True
B. False
Question #3
Which adheres most closely to email sending best practices?
A. Send plain text only emails in order to increase engagement rates.
B. Make sure that all emails have a high image-to-text ratio.
C. Establish a consistent, predictable cadence for your email communications.
D. When possible, send emails on Monday mornings in order to stay top of mind throughout the week.
Question #4
What does Marketing Cloud Account Engagement use to track HTML email opens?
A. A tracking pixel loads on text emails when images are downloaded.
B. A tracking pixel loads on HTML emails when images are downloaded.
C. Opens are only tracked if a link is clicked; otherwise they are NOT tracked.
D. A tracking link is used as soon as a prospect clicks to open the email.
Question #5
What does the gear icon on the prospect list allow you to do?
A. Copy
B. Edit
C. Delete
D. Assign
Solutions:
| Question #1 Correct Answer: D | Question #2 Correct Answer: B | Question #3 Correct Answer: C | Question #4 Correct Answer: B | Question #5 Correct Answer: B,C,D |
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