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Salesforce Marketing-Cloud-Consultant Exam Overview:
| Certification Vendor: | Salesforce |
|---|---|
| Exam Name: | Salesforce Certified Marketing Cloud Consultant Exam |
| Exam Number: | Marketing-Cloud-Consultant |
| Real Exam Qty: | 60 (plus up to 5 unscored items) |
| Passing Score: | 67% |
| Related Certifications: | Salesforce Certified Marketing Cloud Developer Salesforce Certified Marketing Cloud Administrator |
| Exam Duration: | 105 minutes |
| Certificate Validity Period: | 2 years |
| Exam Format: | Multiple-select, Scenario-based questions, Multiple-choice |
| Available Languages: | Japanese, Spanish, English, French, German |
| Exam Price: | USD 200 + applicable taxes |
| Recommended Training: | Prepare for Your Marketing Cloud Consultant Credential |
| Exam Registration: | Salesforce Trailhead Academy |
| Sample Questions: | DOWNLOAD DEMO |
| Exam Way: | Online proctored or in-person at authorized testing centers |
| Pre Condition: | Must hold active Salesforce Certified Marketing Cloud Administrator credential; recommended 2–3 years hands-on Marketing Cloud experience |
| Official Syllabus URL: | https://trailheadacademy.salesforce.com/certificate/exam-marketing-cloud-consultant |
Salesforce Marketing-Cloud-Consultant Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Discovery and Architecture | 16% | - Data and segmentation strategy design - Requirements gathering and analysis - Solution design and architecture planning - Long-term solution maintainability and scalability |
| Topic 2: Integration | 20% | - Marketing Cloud Connect configuration and troubleshooting - Extension products and integration solutions - Data model support for personalized messaging - Integration with Salesforce CRM and external systems |
| Topic 3: Messaging | 11% | - Email, SMS and push message design - Cross-channel messaging strategy - Message delivery and optimization - Content personalization and dynamic content |
| Topic 4: Automation | 20% | - Journey Builder design and implementation - Scheduling and monitoring automations - Automation Studio activities and workflows - Complex automation scenarios and best practices |
| Topic 5: Account Configuration | 12% | - Mobile Studio configuration and features - Account hierarchy and business unit setup - Sender authentication and deliverability management - User roles, permissions and security settings |
| Topic 6: Data Modeling and Management | 21% | - Contact configuration and identity management - Reporting, tracking and data views - Data extensions, attribute groups and relationships - Data import, export and transformation |
Salesforce Certified Marketing Cloud Consultant: Common Questions From Candidates
What is the Salesforce Certified Marketing Cloud Consultant certification exam?
The Salesforce Certified Marketing Cloud Consultant exam (code: Marketing-Cloud-Consultant) is the official Salesforce exam that leads to the Salesforce Certified Marketing Cloud Consultant certification. It sits at the Professional level of the Salesforce certification track. It is also connected with related credentials such as Salesforce Certified Marketing Cloud Administrator, Salesforce Certified Marketing Cloud Developer. Passing it proves to employers that your skills have been validated by Salesforce itself, which is why the Marketing-Cloud-Consultant credential keeps showing up in job postings.
How many questions are in the Marketing-Cloud-Consultant exam, and how long does it take?
The Salesforce Certified Marketing Cloud Consultant exam gives you 105 minutes to work through 60 (plus up to 5 unscored items). Pacing matters more than most candidates expect, so before exam day, run at least one full timed session in the Dumpkiller test engine to learn how long you can afford per question. If an item stalls you, flag it and move on — coming back later beats burning five minutes on a single question.
What score do I need to pass the Marketing-Cloud-Consultant exam, and how much does it cost?
The passing score for the Salesforce Certified Marketing Cloud Consultant exam is 67%, and the official registration fee is USD 200 + applicable taxes. Remember that a failed attempt means paying that fee in full again, so a timed self-assessment with Dumpkiller practice questions about a week before your exam date is a cheap way to confirm you are scoring comfortably above 67%.
Are there any prerequisites for the Marketing-Cloud-Consultant exam?
According to Salesforce, the following applies: Must hold active Salesforce Certified Marketing Cloud Administrator credential; recommended 2–3 years hands-on Marketing Cloud experience. Certification policies do change from time to time, so confirm the latest requirements on the official exam page at https://trailheadacademy.salesforce.com/certificate/exam-marketing-cloud-consultant before you register.
How do I register for the Marketing-Cloud-Consultant exam?
You can book your Salesforce Certified Marketing Cloud Consultant exam through the official channels below:
Depending on availability in your region, the exam is delivered as Online proctored or in-person at authorized testing centers.
What official training does Salesforce recommend for the Marketing-Cloud-Consultant exam?
Salesforce lists the following training options for Salesforce Certified Marketing Cloud Consultant candidates:
Official courses build a solid foundation, and pairing them with the 162 practice questions from Dumpkiller shows you how ready you really are before you spend money on the exam itself.
Can I try the Marketing-Cloud-Consultant practice questions before buying?
Yes. Dumpkiller offers a free Marketing-Cloud-Consultant PDF demo so you can review the question style, difficulty, and explanations before committing to anything. After purchase, your Salesforce Certified Marketing Cloud Consultant material includes 365 days of free updates, and if your product expires after that, you can extend the update service at a 50% discount from your member zone.
What happens if I do not pass the Marketing-Cloud-Consultant exam, and how is my order delivered?
If you take the corresponding Marketing-Cloud-Consultant exam within 60 days of your purchase and do not pass, you can apply for a full refund under our 100% Money Back Guarantee, subject to a few conditions: the failed exam must be the one matching your purchase; sitting the exam within 3 days of purchase does not qualify, since that leaves too little preparation time; downloading the material without actually taking the exam does not qualify; free materials and expired orders are excluded; and the candidate name must match the payer name. To apply, send a scanned copy of your enrollment slip together with your official Score Report (PDF) within 2 days after the exam, and claims are processed within 7 days. If you would rather not take a refund, you can exchange your purchase for two free products of equal value while keeping the update service on the product you originally bought. As for delivery, everything is an instant download: your products are sent to your email within one minute of payment — contact customer service if nothing arrives within 2 hours — and there is no limit on the number of computers you can install the software on.
What topics are covered in the Marketing-Cloud-Consultant exam?
The official Salesforce Certified Marketing Cloud Consultant syllabus is organized into 6 main domains. The first three are Data Modeling and Management (21%), Integration (20%), and Messaging (11%). For the full domain-by-domain breakdown, see the complete Exam Topics outline above.
Salesforce Certified Marketing Cloud Consultant Sample Questions:
Question 1
A service team manages their field technicians in Salesforce CRM connected to Marketing Cloud. Once an appointment with a contact is scheduled for the technician through CRM, a notification message should be sent to the contact informing them about the scheduled visit date. When the notification is sent, the
"Confirmation Sent" checkbox on the appointment record should be updated in CRM.
All appointments scheduled on a given day will have their status updated in CRM at the end of business hours. The Appointment object does not have a direct relationship with the Contact.
What solution would a consultant recommend to address this use case?
A. Configure journey with Salesforce Data entry source; use Journey Builder activities to send notification and update CRM records.
B. Configure journey with API Event entry source; Process Builder to trigger event; use Journey Builder activities to send notification and update CRM records.
C. Configure Salesforce Send with Salesforce data extension, using Automation Studio activities to refresh the audience; send notification and SSJS activity to update CRM records.
D. Configure journey with Data Extension entry source; use Automation Studio activities to refresh the audience and Journey Builder activities to send notification and update CRM records.
Question 2
Northern Trail Outfitters recently upgraded their preference center to allow customers to indicate which products they are interested in and to have the ability to opt up and down in send volume. They would like to configure the Delivery Options in a Journey Builder Email Activity to take these new data points into account.
Which two options could allow them to meet the requirement? (Choose 2 answers)
A. Domain Exclusion
B. Publication List
C. Suppression List
D. Auto-Suppression List
Question 3
Northern Trail Outfitters (NTO) is launching a new subsidiary brand, Cloud Kicks, within the next six months. Cloud Kicks anticipates sending approximately 50,000 emails per month from a child business unit.
NTO will execute a large campaign announcing and associating itself with Cloud Kicks as part of the brand kickoff and is comfortable sharing digital properties with them. Cloud Kicks wants to utilize a custom sending domain, but deliverability is a primary concern.
What approach should be recommended?
A. A new Sender Authentication Package should be used for NTO.
B. A Sender Authentication Package should be used for Cloud Kicks.
C. A Private Domain should be applied to the child business unit.
D. A Private Domain should be applied to the parent business unit.
Question 4
Which customers would benefit most from purchasing a Sender Authentication Package (SAP)?
A. A customer who wants to share another IP within their account structure and is unconcerned about branding at this time.
B. A growing retailer that currently leverages Marketing Cloud's MobileConnect and MobilePush.
C. A nonprofit organization that sends roughly 50,000 newsletter emails per month.
D. A growing consumer brand that expects to send 500,000 emails per month and would like email branding to be consistent with its domain.
Question 5
Northern Trail Outfitters wants to build an abandoned cart journey which includes a Decision Split that evaluates if a customer has made a purchase after they enter the journey. Customer data is stored in a master data extension and purchase data is stored in a second data extension.
Which two steps should they include to accomplish this journey?
A. Configure activities within Automation Studio to update the purchase data.
B. Use Data Designer in Contact Builder to relate the two data extensions.
C. Utilize Entry Data on a Decision Split within Journey Builder.
D. Create a Data Relationship in Email Studio to relate the two data extensions.
Solutions:
| Question 1 Answer: B | Question 2 Answer: B,D | Question 3 Answer: B | Question 4 Answer: D | Question 5 Answer: B,C |


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